diff --git a/emacs/notmuch-hello.el b/emacs/notmuch-hello.el
index 1a213f0..13356c5 100644
--- a/emacs/notmuch-hello.el
+++ b/emacs/notmuch-hello.el
@@ -118,6 +118,11 @@ Typically \",\" in the US and UK and \".\" in Europe."
   :group 'notmuch
   :type 'string)
 
+(defcustom notmuch-hello-mode-hook nil
+  "Functions called after entering `notmuch-hello-mode'."
+  :group 'notmuch
+  :type 'hook)
+
 (defvar notmuch-hello-url "http://notmuchmail.org"
   "The `notmuch' web site.")
 
@@ -337,6 +342,7 @@ Complete list of currently available key bindings:
  (use-local-map notmuch-hello-mode-map)
  (setq major-mode 'notmuch-hello-mode
        mode-name "notmuch-hello")
+ (run-mode-hooks 'notmuch-hello-mode-hook)
  ;;(setq buffer-read-only t)
 )